It's nice to meet you. I’m a survivor, wife, sister, aunt, fur-mom, friend, business leader, mentor, abstract artist, networker, and growth consultant.

​

I am passionate about creating dynamic, innovative experiences and partnering with companies to implement people-centric best practices. I've been a problem solver, motivator, strategic thinker, and win-win strategist throughout my career. Known as the Swiss Army knife of recruitment strategy, I advocate for positive change with a smile. As a consultant, I drive recruitment success across diverse sectors, fostering collaborative environments that propel organizations toward sustained growth and success.

​

​

Community Commitment.  I'm committed to supporting the non-profit sector, serving on various boards and committees to drive positive change. My dedication involves leveraging my expertise to help non-profits achieve their missions and create lasting impacts in their communities.

​

Board of Advisors & Women in Tech Committee - NC Tech Association

​

Executive Development Committee - ArtPop Street Gallery

​

Executive Committee - NC MedAssist

​

Executive Leadership/Mentor - Lean In

​

​

 

My Work.

Business Intelligence

Strategy & Operations

Improvement Strategist

 

Winning the War on Talent.

Imagine a world where talent acquisition and marketing work TOGETHER to drive talent to your company. I design, develop, and maintain strategies aligned with company growth objectives and culture. I partner with leaders to enhance recruitment strategies and engage top talent. By leveraging market data and addressing critical talent shortages, your talent brand will attract highly skilled candidates. Collaboration with senior leaders and talent acquisition teams ensures the seamless implementation of best practices.

 

Talent & Employer Branding. 

I collaborate with marketing teams to elevate the talent brand and employee value proposition. By highlighting the company's exceptional talent, vibrant culture, and comprehensive hiring programs—including internships, DEI, and veteran hiring initiatives—we have dramatically increased the company's appeal to top-tier prospective employees.

 

Project Leadership and Performance Analysis Expert.

As an effective collaborator and leader, I drive impactful recruiting results through consultative leadership. I cultivate high-performing recruiters, set ambitious hiring goals, and provide ongoing best practices training. I ensure operational effectiveness and high-quality outcomes by meticulously managing team performance goals and adjusting workloads using data metrics. Regularly analyzing and presenting recruitment metrics to leadership offers clear performance insights and opportunities for improvement.

 

Improvement Planning.

Understanding a client's strategic and operational plans allows me to collaborate closely with the finance team to ensure headcount additions are financially sound and approved. Developing mechanisms for leaders to bridge the gap between current workforce capabilities and future needs, considering factors such as turnover, the span of control, headcount demographics, and high-performer retention risks. Creating a partnership that continuously improves forecasting methodologies by providing essential insights that inform staffing plans based on historical performance and real-time data. This strategic approach ensures that the company's workforce planning is robust, responsive, and aligned with overall business objectives.​​​​​​

​

​

LinkedIn Profile:  Tina Ruark-Baker

​

Hobbies:  

• Abstract Artist - TRB Art Creations

• Golf Enthusiast

• Nonprofit Community Activist

​